If you are going to make such marketing moves as calling a Rapunzel movie "Tangled" and an ice queen movie "Frozen", please be aware that the boys who flocked to the theaters might have actually enjoyed the movie. Yes, the romantic plotline between Hans and Anna goes over my son's head. Yes, if you ask him, he'll tell you that the movie is about how Elsa runs away because she's looking for her glove and then a giant snowman chases them all. But still, he enjoyed it and I think he might be wondering why everything related to a movie that's supposedly for boys and girls is completely bathed in pink.
And on that note, Disney, let talk superheroes.
Did you know girls can be superheroes? Really, it's true. There's these characters called the Sailor Soldiers and these other characters called the Powerpuff Girls and they're actually whole teams of super-heroines! Check them out. But that's not all. Girls and boys can be on the same superhero team! In fact, you may be surprised to know that boys will not be horrified at the idea of a girl pictured with the mostly-male team. So when you go to make something related to Guardians of the Galaxy or the Avengers, can you please stop cutting the few girls on the team out of every single image?*
Seriously, not every little girl dreams of being a princess. Some just want to kick the bad guy's butt.
Sincerely, Me (mommy to one boy and one girl.)
*Of both these issues, I notice the lack of girls on the superhero stuff way more than the deluge of pink in Frozen. And to be honest, the former irks me way more than the latter.